OpenGov Appoints Former NetSuite Vice President Mini Peiris as Chief Marketing Officer

OpenGov, the market leader in cloud-based financial transparency for state and local governments, today announced it has appointed SaaS (Software-as-a-Service) industry-veteran Mini Peiris to lead marketing for the fast-growing company.

As Chief Marketing Officer (CMO) she is a key addition to the company’s executive leadership team and will help bring OpenGov technology to governments across the country. She was most recently Vice President of Global Marketing at NetSuite Inc.

“Mini has played key roles in the development of some of the world’s most successful SaaS companies,” said Zachary Bookman CEO of OpenGov. “Her insight and leadership will help us to continue to grow OpenGov and deliver on our mission to transform the way governments analyze, share, and compare financial information.”

Peiris has over 18 years of marketing and product leadership experience with expertise in SaaS business models. At NetSuite, Peiris served in a series of leadership roles spanning NetSuite’s IPO in December 2007 to worldwide revenue growth of $500M+, culminating in the position of Vice President of Global Marketing. Prior to NetSuite Inc., Peiris served in various senior product management roles at Interact Commerce Corp. where she managed both the ACT! and SalesLogix product lines. She holds a B.S. in Cellular Molecular Biology from the University of Michigan.

“OpenGov is bringing the power and efficiencies of the cloud to Government,” said Mini Peiris, Chief Marketing Officer, OpenGov. “It’s a great opportunity to apply my expertise in cloud-based technology to a mission-driven company improving public administration for more efficient, data-driven and accountable governance.”

Peiris has hit the ground running and led the development of the company’s new brand, messaging and website, unveiled today. The new site showcases forward-thinking governments who use the OpenGov platform to transform their budget data into intuitive, interactive reports that make it easy to see how taxpayer money is collected and spent.

Founded in 2012 with headquarters in Redwood City, CA, OpenGov is backed by venture capital firms Andreessen Horowitz, Formation 8, and Thrive Capital. With OpenGov, governments collaborate more effectively through their budgeting process, make smarter data-driven decisions and build trust through greater transparency. The company currently serves more than 275 governments across 36 states including Minneapolis, New Haven, Addison, TX, and Orange County.

Published: March 26, 2015